職位描述
Role and responsibilities
1.Principal management & relationships:
-Act as primary contact and manager of regional brands, supported by national brand team.
-Support national marketing team to prepare business review and plan on a regular basis.
2.Marketing planning:
-Initiate business opportunities and growth drivers to further develop brand within its region.
-Conduct regional marketing plans to support sales team achieve regional target.
3.Brand distribution:
-Work with regional sales and trade marketing teams to deliver agreed distribution rate for regional and national brands
-Align with national brand team to make sure targeted channels and distribution points delivered
4.Regional customer joint business plan:
-Work with regional sales team and trade marketing teams to build up joint business plan with key accounts
4.Promotion planning:
-Work with regional sales and trade marketing teams to create promotion calendars for regional and national brands
-Supervise trade marketing teams to deliver promotion plans, in terms of customers and store levels.
5.Advertising and promotion budget management:
- A&P control and report
-A&P recovery from principal within agreed time.
6.Report management:
-Manage regional brand presentation and reports.
-Support national brand regular and ad hoc reporting
7.Sales forecast:
- Manage demand forecast for its region by strictly following the lead time of different brand
- Align sales forecast with sales team within its region before submit to national brand team.
8.Purchase orders:
-Submit purchase order quantity to national team and make sure timely pick up actions
9.Inventory control:
-Fully control regional brand inventory, including normal goods, aging goods, and aged goods.
-Responsible of national brand liquidation in specific region to make sure no out-of-stock, enough inventory, limited aging and aged goods.
Qualifications 所需資歷:
1.Education 學(xué)歷:相關(guān)專業(yè)畢業(yè),大學(xué)本科學(xué)歷以上
2.Experience 工作經(jīng)驗(yàn):有經(jīng)營FMCG品牌經(jīng)驗(yàn)者優(yōu)先;合資/外資企業(yè)從事相關(guān)專業(yè)三年以上
3.Others 其他:英文讀寫流利;熟練使用EXCEL,WORD,POWERPOINT等辦公軟件。在品牌戰(zhàn)略管理和品牌規(guī)劃方面有很強(qiáng)的操作能力;有較強(qiáng)的溝通/協(xié)調(diào)及團(tuán)隊(duì)合作能力;對銷售,產(chǎn)品渠道有一定的了解;能適應(yīng)出差要求。
企業(yè)介紹
大昌行集團(tuán)有限公司(大昌行集團(tuán))在香港成立于1949年。是一家專注于消費(fèi)市場的多元化綜合企業(yè),業(yè)務(wù)范圍包括汽車及汽車相關(guān)業(yè)務(wù)和食品及消費(fèi)品業(yè)務(wù),覆蓋整個大中華地區(qū),包括香港、澳門、中國內(nèi)地及臺灣,以至日本、新加坡及緬甸。1992 年成為中信中國股份有限公司(前身: 「中信泰富」)成員。大昌行集團(tuán)在中信集團(tuán)龐大規(guī)模的支持下蓬勃成長。2007年集團(tuán)成功在香港聯(lián)合交易所主板上市(股份代號: 01828)。
大昌行集團(tuán)自1979年把業(yè)務(wù)擴(kuò)展至中國內(nèi)地,包括汽車及汽車相關(guān)業(yè)務(wù)、食品業(yè)務(wù)及消費(fèi)品業(yè)務(wù)和完善的物流設(shè)施及服務(wù)。現(xiàn)時在內(nèi)地的業(yè)務(wù)發(fā)展非常迅速,集團(tuán)于未來將繼續(xù)積極發(fā)展內(nèi)地及大中華、甚至中南半島市場?,F(xiàn)時雇員人數(shù)已逾16000名。
「專業(yè)、活力、中國動力」,是大昌行集團(tuán)的核心理念,它代表著集團(tuán)一直秉持「顧客至上,服務(wù)第一」的宗旨,展現(xiàn)其不斷追求卓越,創(chuàng)新向前,致力與中國經(jīng)濟(jì)一同成長的動力和決心。作為香港一家具規(guī)模的上市企業(yè),大昌行集團(tuán)有著國際化的管理系統(tǒng),員工能夠在完善的制度和培訓(xùn)下發(fā)展所長,建立理想的個人事業(yè)。大昌行集團(tuán)更是一家重視社會責(zé)任的企業(yè),在追求經(jīng)濟(jì)發(fā)展的同時,我們亦不忘與員工、社區(qū)、地方、合作伙伴分享其自身的發(fā)展和成果。關(guān)懷員工、 重視人才、支持環(huán)保、關(guān)愛弱勢社群及積極回饋社會。
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