Key Objectives:
?As a Partner Marketing Manager, you will be part of HomeCredit China Product and Marketing department and work with Brand and Partner Marketing Director to develop and execute POS Excellence Strategy, drive Brand presence at POS, enhance brand share of mind and dominant first recommendation at POS.
?Based on deep understanding of internal business and external competition, you are responsible for driving cross functions integration to strategically plan and manage brand exposure at POS, systematically improve customer journey and ensure the overall execution excellence at POS.
Duties and responsibilities:
?Fully understand HomeCredit China business, POS structure, partner structure to continuously drive retail brand marketing strategy, POS excellence project.
?Develop yearly & quarterly plan of retail marketing communication plan, including branding, product launch and sustaining, as well as sales promotion.
?Manage cross function collaboration and communication on POS excellence project, deliver different layer communication at POS.
?Based on different POS class, partner type and commodity industry, plan retail marketing actions.
?Work closely with marketing campaign manager and product team for brand communication and product promotion at POS, work closely with partner marketing and sales team to develop tactical promotion at POS.
?Co-op with marketing operation team to ensure the retail campaign on time delivery and drive execution excellence and efficiency.
?Based on deep understanding of retail marketing and 3C environment, continuously drive POSM evaluation and develop innovative POS marketing materials to further drive brand presence at POS.
?Plan retail marketing budget based on POS excellence project and marketing calendar.
?Keep tracking POS execution performance across different sales region, develop quantified measurement and continuously drive executional excellence together with sales team.
?Supervise the external vendors to deliver expected POSM production and dispatching together with marketing operation team.
?Provide post tracking report and improvement actions to achieve POS excellence.
Requirements:
?Minimum 5-8 years related working experience in retail marketing, execution and planning (FMCG background is a plus).
?Knowledgeable in brand presence and POSM development and management.
?Good understanding of different type of retail environment.
?Proven experience in retail marketing management.
?Enjoy all the challenge, able to work under pressure and tight deadline yet keep positive attitude.
?Can work independently to drive things happen.
?Result oriented and able to collaborate with different team.
?Excellent project management skill and communication skill.
?Fluent English in both speaking and writing.
?Bachelor’s degree (marketing preferred) required. MBA a plus.

捷信集團(tuán)(Home Credit B.V.)是國(guó)際領(lǐng)先的消費(fèi)金融服務(wù)提供商（簡(jiǎn)稱：捷信），業(yè)務(wù)遍及全球11個(gè)極具增長(zhǎng)潛力的市場(chǎng)。成立于1997年，捷信主要向信用記錄缺失或很少的人群提供負(fù)責(zé)任的貸款，以及簡(jiǎn)單、方便和快捷的消費(fèi)金融服務(wù)。在每個(gè)運(yùn)營(yíng)的國(guó)家，捷信都致力成為當(dāng)?shù)厥袌?chǎng)的領(lǐng)先者。憑借豐富的跨國(guó)運(yùn)營(yíng)經(jīng)驗(yàn)和專業(yè)知識(shí)，捷信得以持續(xù)領(lǐng)先眾多的同行企業(yè)。通過(guò)提供安全和優(yōu)質(zhì)的貸款體驗(yàn)，捷信積極地推動(dòng)并擴(kuò)展普惠金融覆蓋傳統(tǒng)銀行服務(wù)覆蓋不到的人群——我們的很多客戶都是首次借款人。捷信積極推動(dòng)生活水平的提升，同時(shí)滿足借款人的金融需求。截至2016年6月，捷信擁有超過(guò)8.6萬(wàn)名員工，累計(jì)服務(wù)超過(guò)5,990萬(wàn)客戶。捷信擁有強(qiáng)大的業(yè)務(wù)網(wǎng)絡(luò)，包括超過(guò)21.5萬(wàn)個(gè)貸款服務(wù)網(wǎng)絡(luò)點(diǎn)。

截至2016年12月，捷信在中國(guó)的業(yè)務(wù)已覆蓋29個(gè)省份和直轄市，312個(gè)城市，擁有63,000多名員工。捷信與迪信通、蘇寧等全國(guó)知名的零售商有非常好的合作關(guān)系，通過(guò)超過(guò)14萬(wàn)個(gè)貸款服務(wù)網(wǎng)點(diǎn)，累計(jì)服務(wù)客戶超過(guò)2,500萬(wàn)人次。

繼武漢和長(zhǎng)沙客戶服務(wù)中心投入運(yùn)營(yíng)后，2016年9月，捷信正式啟用其在華投資的全新客戶服務(wù)中心 – 天津客戶服務(wù)中心。此前，捷信在華共設(shè)有武漢和長(zhǎng)沙兩大客戶服務(wù)中心，共可容納8000名專業(yè)客服人員，日均服務(wù)量可達(dá)750,000次。隨著天津客戶服務(wù)中心全面投入運(yùn)行，將有近15,000名客服人員為客戶提供7天無(wú)休的專業(yè)服務(wù)，服務(wù)能力和水平都將得到顯著提升。

作為銀監(jiān)會(huì)批準(zhǔn)設(shè)立的首批四家試點(diǎn)消費(fèi)金融公司中唯一的外資公司，捷信消費(fèi)金融有限公司, 其股東為國(guó)際領(lǐng)先的消費(fèi)金融服務(wù)提供商捷信集團(tuán)，于2010年底正式在中國(guó)開業(yè)，為中國(guó)的客戶提供消費(fèi)金融服務(wù)。消費(fèi)是促進(jìn)中國(guó)經(jīng)濟(jì)結(jié)構(gòu)轉(zhuǎn)型的重要推動(dòng)力。捷信消費(fèi)金融有限公司積極響應(yīng)國(guó)家擴(kuò)大內(nèi)需、大力發(fā)展消費(fèi)金融的要求，通過(guò)為客戶提供安全、負(fù)責(zé)任的消費(fèi)金融服務(wù)，持繼為中國(guó)的經(jīng)濟(jì)發(fā)展和人民生活水平的提高做出貢獻(xiàn)。

捷信消費(fèi)金融有限公司致力于成為負(fù)責(zé)任的消費(fèi)金融服務(wù)提供商。通過(guò)金融知識(shí)講座、動(dòng)漫和在線互動(dòng)等多種形式，宣傳普及金融知識(shí)，培養(yǎng)并提高消費(fèi)者對(duì)社會(huì)信用和負(fù)責(zé)任借貸的意識(shí)。本著對(duì)客戶負(fù)責(zé)的精神，捷信消費(fèi)金融有限公司創(chuàng)新性地推出了貸款15天猶豫期的制度，為客戶提供安全和優(yōu)質(zhì)的貸款體驗(yàn)。